BMW goes Front Wheel Drive

Avatar Tunde Oyeyode | July 17, 2019 56 Views 1 Like 5 On 1 Rating

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The car market scene is changing. Everyone wants a nice car, something affordable, durable, spacious and all the big boy car companies are getting in on this market with their Front Wheel Drive cars.

2019 BMW 1series

Gone are the days of looking at the Toyota Corolla hatchback or Volkswagen Golf for that fuel-efficient city tourer. The new trend is trying to break into the entry-level car market in one way or the other. This is where you find your loyal customers and almost all the car brands follow some basic principles to make sure these cars are accessible to their target market. Some of the key things are

  1. A transverse-mounted 4 or 3 cylinder engine.
  2. A front-engine front-wheel drivetrain (Important)
  3. Fun side name cues like active, sport or i or R
Vw golf

However, one company that has failed to adhere to the first two principles is BMW with its past 1 series hatchbacks and coupés. Which by the way, had poor sales numbers. Since the inception of the front-wheel-drive layout, BMW never embraced the idea.

Essentially this drivetrain setup goes against their driving philosophy, which is power going to the rear at all times.

But in the long run, let’s face it the customer is always right. The sales figures from the from 2 Series active tourer showed them the lucrative benefits of the FWD (front-wheel drive) car.

BMW 2 series active tourer

Fast forward to 2019 and the new 1 series is now a full-on front-wheel-drive car with all the benefits. It’s more spacious, fuel-efficient and lighter. Still wondering what spiked BMW into switching to a front-wheel-drive layout, Mercedes Benz’s success with the Aclass perhaps? Fear of losing their own piece the pie? Or they listened to their customers? We’ll never know. One thing is for sure, we can’t wait to get our hands on the M135!

BMW 1 series interior

Still thinking of pocket rockets? Check out our review of the Mini Cooper S and Fiat 500 Abarth.

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Written by Tunde Oyeyode


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